Turn Ideas into Gold | Steven Cardinale


November 19th, 2021

1 hr 11 mins 7 secs

Season 18

Your Host

About this Episode

Watch the video of this episode: https://youtu.be/cSOXStI5sjg

Find Steven Cardinale online:

Memorable Quotes from the Episode:

[00:53:20] "I was talking to somebody the other day and I said, What are you selling because I'm selling media coverage for football teams? I'm like, OK, great, you know, because all football teams need people to know where they're at. Nothing but what are you really selling? Well, I'm selling it to mostly the high school teams, and really what I'm selling is, you know that parents can see their kids and media coverage. Great. What are you selling? It took him a minute and goes, Well, I'm selling the fact that parents are spending money to be have their kids on a football team. They want to see their kids names in the newspaper. So now we're starting to understand something a little more interesting."

[00:11:21] "...if you think about a data scientist, you guys are alchemists, people who work with, you know, the big data lakes and the uncertainty of data and then convert it into a decision that is the essence of alchemy."

Highlights of the Show:

[00:01:24] Guest Introduction.

[00:04:43] Where you grew up and what it was like there?

[00:04:41] How did you figure out who you want to be?

[00:07:34] What are the two definitions of entrepreneurship as mentioned in your book?

[00:12:34] What are the terms Prima Materia and the Philosopher's Stone. How is it that they fit into this three step process?

[00:40:14] The "Albedo stage". What's so unique about this stage?

[00:43:03] The idea of pollination and how it helps us grow.

[00:48:40] "Ego is the enemy."

[00:49:51] When we're moving through these three stages, like, do they happen sequentially, concurrently, all over the place? How long should we be spending each?

[00:51:44] One part that I really enjoyed was just coming up with better questions because I feel like this is something that I've heard from my mentees. They really struggle with is like, they don't even know why questions are important, let alone how to even come up with better questions. So can you share some tips on how we can do that in our work?

[00:55:43] The rubato mindset. How is this different from the other parts that we've discussed?

[01:00:29] What are some tips you can share with us for how to use and implement these ideas that you talk about?

[01:02:18] It's one hundred years in the future. What do you want to be remembered for?

[01:03:00] When do you think the first video to hit one billion views on YouTube will happen? What's it going to be about?

[01:05:01] What are you currently reading?

[01:06:12] What songs do you currently have on repeat?

[01:07:15] What's your go to dance music?

[01:07:44] What is one of your favorite smells?

[01:07:58] In your group of friends. What role do you play?

[01:09:05] What's the best piece of advice you have ever received?

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